Secrets to Keeping Credit Repair Clients Hooked & Happy!

Hey, Credit Heroes. When was the last time you had an amazing experience with a business? One that made you want to tell all your friends about it? Well, today, I'm going to teach you how to create that same feeling for your credit repair clients. So you better stick around. So the big question is this: how can we take our passion for helping people with their credit and turn it into a successful business without taking loans and spending a fortune by bootstrapping it from nothing? So we can help the most people and still become highly profitable? That is the question, and this podcast will give you the answer. My name is Daniel Rosen, and welcome to Credit Repair Business Secrets.

Okay, this is the 200th episode of my podcast. I am very proud of that. Over a million people have heard and watched it, and many of us have the information in it to grow amazing businesses. And I hope that it's helped and inspired you. That's why I do this. Anyways, if this is your first time listening to my podcast, every week, I give credit repair tips and advice on bootstrapping your business from nothing. So be sure to click subscribe now and get ready to start changing lives. 

Okay, let's get into this. In the 20 years since releasing my first credit repair software, I have helped 1000s of businesses build from the ground up. And during that time, I experienced the very same challenges that many of you face. And I've learned proven ways to overcome them and succeed. One of the most common mistakes that I see new businesses make is focusing too much on signing up new clients and neglecting the clients they already have. I've made this mistake, and I lost a whole bunch of clients because of it. When I first launched Credit Repair Cloud, I was so happy when I made a sale. And I was so excited about growing my business that I never stopped to think about how many clients I could handle. I just wanted more and more. Now, when you're living off Top Ramen, the idea of too many clients is kind of ridiculous. But that's exactly what happened. 

Suddenly, I was working around the clock, putting out fire after fire. I was Phil on sales. I was Tammy on support. And I was doing my best, but it was all a disaster. All my clients hated me. And they had every right to. By the time I was able to help someone, it was always too late. And then they wanted to cancel or get a refund. And I was back to eating Top Ramen. And that's when I realized the power of customer service. And that's why today I'm going to share my secrets to keeping your credit repair clients happy so your business can thrive. Here's how this relates to us. For those of you who are new to the credit repair business, it can be really really tempting to focus all your energy on signing up new clients. After all, you need clients to grow. 

But don't let that distract you from giving the best possible service to the clients you already have. This is crucial for three reasons. First, your current clients are your best source of referrals. So, if you provide amazing service, they're more likely to recommend you to their friends and family, which is essential for small businesses to grow. Second, focusing on customer service helps you perfect your systems and processes while your client base is still small. This allows you to work out any kinks before scaling up your business and ensures that quality remains high as your business grows. Third, all it takes is a few early negative reviews to damage your reputation and shut you down before you really even get off the ground. 

Here's the thing to remember: when you're just starting, you want to keep the 8020 rule in mind when organizing your time and resources. That means spending at least 80% of your effort on current clients that you already have and no more than 20% on lead generation or sales. Now, this might sound backward and may go against your instincts, but your current clients are your greatest assets. It's been proven that it's cheaper to keep your existing clients than to find new ones, and current clients spend more than new ones. So be patient, keep them happy, and they will reward you. 

Here's why this is important. No matter the size of your business. Delivering five-star customer service is the key to long-term success and growth. When you go above and beyond for your clients, they will reward you with loyalty and referrals, and they become your sales team. They organically attract new business better than any ad or any promotional trick ever could, making all the time and resources that you spend on them worthwhile. I put together a list of the best practices that I've used and our most successful Credit Heroes of use to deliver service that hooks your clients for life. 

Here's what you need to know. If you want to provide customer service, that's going to grow your business. Be honest, thorough, and over-deliver. Building trust is critical with credit repair clients. The more you prove yourself and follow through, the more clients will believe in you. So be upfront, set clear expectations about what you can deliver, and realistic timelines for achieving their goals. If you're honestly scared a few leads away, don't worry about it. Let other businesses overpromise and get bad reviews when they can't deliver. It's better to underpromise and over-deliver. Next, connect with clients when they are happiest. 

One of our most successful Credit Heroes, Amber Jones, uses the philosophy of positivity to build amazing client relationships. This means that every time you increase someone's credit score, you get a deletion or score a win, small or large. Make sure that your clients know about it, send them a quick update, and remind them that they're on the path to achieving their goals. It might not sound like a big deal, but it makes a huge difference to your clients when they see new notifications from you. They're going to associate you with good news and good results if you have no choice but to give some unhappy news about a setback. 

Do your best to sandwich the bad between two pieces of good. You can say something like hey, Daniel, more progress to report. Equifax rates your score by 25 points. TransUnion is dragging their feet, but they'll catch up. But we also got Experian to raise your score by 20 points. The point is to stay positive. Communicate good news whenever possible, and your clients will love you. Take ownership and do the right thing. Ask for candid feedback regularly. Learn what you do well and what you need to improve. When a client points out a problem, or you make a mistake. Own it. apologize sincerely and do the right thing. Solve the problem quickly and completely and never leave anything unresolved. 

Thank your clients for their feedback, even when it's harsh, and show your appreciation by offering special perks and loyalty rewards to clients who bring issues to your attention. This proves to your clients that you are committed to their satisfaction, and that builds even more trust. Set up automations, even very basic ones. You can automate countless repetitive tasks that will help you provide better customer service. You can use Active Campaign and other tools to schedule consultations, create invoices, provide updates, and even send birthday emails. automations make it easier for clients to contact you, and they make you appear available whenever they need you. This helps keep clients happy, informed, and engaged throughout their credit repair process. 

The bottom line is you need to treat your clients with respect and put systems in place to ensure that they get the attention that they need. When you earn their trust, they'll stick with you for life, and they will rave about you nonstop. If you want to learn more ways to market and grow your credit repair business, six months of Credit Repair Cloud software is available for free. Go to creditrepaircloud.com/freetraining and sign up for our masterclass. 

Here's my final point. Your current clients are your greatest assets. They've already shown trust in your business. And it's your job to nurture that trust and provide them with the best service possible. 

And now, for my favorite part of the episode. Every week, I feature one of our Credit Heroes inside our Credit Repair Cloud Facebook community so that you can see firsthand what real people are doing as they run and grow their businesses. And today's spotlight is on Unreal. Michelle Rhee responded to an interview that I posted. And it was so great that I had to share it. She said I've watched maybe a dozen of the interviews. And this one was the one for me. It's literally 3:45 a.m., and I am on fire, ready to extend my support and services beyond my family members. This past year, I've been able to help myself, my husband, my mom, my dad, my stepdad, and two brothers all enter the 700 Club, but more importantly, help position them to do things they never thought were possible. And just today, even before officially launching, I secured my very first paid client. I am CRC-certified, and I'm ready to create an impact. Congratulations, Ray. All that progress you've made for your family is amazing. And I know you're going to have the same impact on every one of your new clients. So keep up the great work, and keep us updated. 

And I'll end by saying if you don't already have a Credit Repair Cloud account. Check it out. It's the software that most credit repair businesses in America run on. Just sign up for a 30-day free trial at creditrepaircloud.com/freetrial. And if you'd like to change lives and grow your very own credit repair business, check out our Credit Hero Challenge. It's a live experience that has helped tonnes of Greta heroes to get certified in disputing and gain confidence as they run their credit repair business on a solid foundation. So they can change a whole lot of lives and make a great living in the process. We're starting the next challenge very soon. So you want to join before the door is closed. Are you going to have a long wait until the next one? So, sign up right now at creditherochallenge.com.

If you're finding value in the things that I share on this podcast, click below to subscribe and follow. Also, give me a five-star review or share the show and help me to change more lives. If you'd like to read the show notes that are posted on my blog. If you have a question or a comment, drop it down below because I read each and every one of them, and I would love to hear from you. And I'll respond as soon as I can if you want to learn more ways to save time and grow your business, check out my episode on top credit repair software automations. So take care, Credit Hero, and keep changing lives. 

Hey everybody, it's Daniel again. And really quick, I'd like to invite you to join what I believe is the best thing we have ever created inside the Credit Repair Cloud community. It is a challenge that we call the Credit Hero Challenge if you're just planning out your business, or you're just getting started, and you dream of having a successful business of your own. So you can quit your nine-to-five and fire your boss and have financial freedom, or you can add another revenue stream to your existing business. If that's your dream, you need to get into this challenge. We created this challenge to help you create and launch your very own credit repair business to build a proper foundation for a really successful business. This challenge is going to help you to understand the strategy, the tactics, and all the things you need to be successful at credit repair. It really is the greatest thing we have ever built, and it will change your life. So I recommend you do it right now. Stop everything, pause this audio, go online, go to creditherochallenge.com, and join the next challenge. And there's a challenge that starts in just a few days. So, go get started right now at creditherochallenge.com.